BROADCAST PROFILING SYSTEM

摘要

Systems and methods are presented for receiving, by a server computer, broadcast data for a content station, determining that the broadcast data comprises a change in content for the content station, determining identifying information associated with the broadcast data, analyzing the identifying information associated with the broadcast data to determine characteristics of the broadcast data, storing the identifying information and the characteristics of the broadcast data, incrementing persona characteristics in a datastore for the content station with the characteristics of the broadcast data, and generating a profile of the content station based on the persona characteristics in the datastore of the content station.