| 摘要 |
Data is received from an advertiser regarding a mobile advertising campaign. At least one content item is created based on the data. The content item is made accessible over a network. A mobile tag having a link is generated for the content item, the mobile advertising campaign, and/or the advertiser. The mobile tag is made available to the advertiser, who may then distribute the mobile tag. A consumer scanning the mobile tag with an electronic communication device makes a request for the content item by accessing the link. In response, access to the content item is provided over the network. The advertiser may be charged based on the consumer accessing the content item. More than one of the content items may be created for the mobile advertising campaign, and the advertiser may be charged differently based on which of the content items is provided to the consumer. |
