USER BEHAVIORAL INTENT ACQUISITION METHOD, DEVICE AND EQUIPMENT, AND COMPUTER STORAGE MEDIUM

摘要

Provided are a user behavioral intent acquisition method, device and equipment, and nonvolatile computer storage medium. The method comprises: acquiring location data of a user (101); acquiring, according to the location data of the user, at least two candidate points of interest (POI) (102); and acquiring, according to popularity information of each of the at least two candidate POIs, a user behavioral intent of the user (103). By implementing an embodiment of the invention, abstract location data is endowed with perceivable POI information so that a range of application of the location data can be further expanded to analyze a behavioral intent of a user, thereby increasing a utilization rate of the location data of the user.