摘要 |
The essence of the process for preparation and purchase of individualized cosmetics under a principal brand is that the process is a part of a device, which performs this process, and that the process includes the following steps: entering into the shop, beginning of video recording and/or photographing, selecting a product for purchase, creating customer profile, whereby the customer receives his own code, payment, decision for an individual recipe or activation of virtual advisor, creation of individual recipe, or recipe review, selection of options for changing the recipe, storage of recipe under a new sub-brand, which includes the principal brand on the first place, possibility to alter the new recipe, enabling availability of the recipe for others, beginning of product making, product closing, printing product information and product labelling, purchase entry to the customer's code, entry of customer's bonuses, and product shipping. The process allows the possibility of active participation in creation of own recipes and sub-brands, which can be closed for others or can be offered to other customers, which means that the creator can participate in the rewarding scheme depending on the number of sold products. |