AN ADVERTISING SYSTEM BASED ON MACHINE-TO-MACHINE COMMUNICATIONS AND THE METHOD THEREOF

摘要

The present invention relates to a system for providing an advertisement based on machine-to-machine communications and a method for providing the same. If a plurality of users approach an electric advertising board, the electric advertising board detects smart devices of each of the users through local area communications means and the smart devices and the electric advertising board perform mutual interactions based on the machine-to-machine communications. If an application of the smartphone transmits user information to a server through the electric advertising board, an advertising server based on the machine-to-machine communications transmits the advertisement information about the corresponding user to the electric advertising board and the user checks the corresponding advertisement through the electric advertising board. Therefore, the present invention can improve advertisement effects by providing the advertisement the user needs through the large advertising board.