| 摘要 |
<p>Disclosed are a method for producing advertisement whereby relation between an object to be advertised and image data can be increased by using big data when the advertisement for the image data is produced, and a method for playing the advertisement images, produced by the same method, with the image data. In order to produce the advertisement images, key words, related to a certain brand to be advertised, and key words, related to the image data to be played are extracted; conformity of the extracted key words is checked by using a big data solution; sentences are composed from the key word after conformity check; and the advertisement images are generated by displaying the sentences on a certain location of the advertisement images. The advertisement images are obtained as a result of checking conformity of the key words extracted from the image data and the brand through the big data solution. Therefore, spectators can feel like the advertisement images are a portion of a movie; and the image data can be played without interrupting the spectators. Moreover, if the image data is a movie, the advertisement images are displayed before and after playing the movie so that an advertisement effect can be obtained.</p> |
