| 摘要 |
PROBLEM TO BE SOLVED: To provide an advertisement exposure method based on event occurrence, a server for executing the advertisement exposure method and a computer-readable recording medium.SOLUTION: There are provided with an advertisement exposure method based on event occurrence and a server for executing its method and a computer readable recording medium. In the advertisement exposure method based on event occurrence on mobile terminal equipment to be executed by a keyword advertisement server, (a) whether or not a preliminarily set specific event occurs on the mobile terminal equipment is determined, and when the specific event occurs, event occurrence information related to the event which has occurred is generated, and (b) when event occurrence information is generated, a keyword corresponding to the event which has occurred is extracted on the basis of the generated event occurrence information, and (c) the extracted keyword is transmitted to the keyword advertisement server, and (d) advertisements corresponding to the extracted keyword to be transmitted from the keyword advertisement server is received and output. |
