摘要 |
The invention includes, on a single platform, means for measuring the possible reactions of a consumer to an advertisement on any means of communication, with real-time analysis of consumers' responses, comprising and incorporating advertising entities (1), one or more conveyance entities (2), which have servers connected to the advertisement database (5), providing means for calculating the return on advertising investment and also means for increasing the effectiveness of advertising campaigns, which may be used not only by advertisers, providing enhanced results per unit of investment, but also in the case of vehicles, providing an increase in advertising income. |