发明名称 METHOD AND SYSTEM FOR PREDICTIVE MARKETING CAMPIGNS BASED ON USERS ONLINE BEHAVIOR AND PROFILE
摘要 The present invention discloses a method for providing prediction of content usage in a website. The method comprising the steps of: real time monitoring traffic of visitors in a website, tracking visitors that are visiting the monitored website to identify one or more parameters relating to user profile, navigation path or content usage, applying at least one statistical algorithm on identified parameters, said algorithm is at least one of: clustering algorithm, nearest neighbor algorithm or probability algorithm and defining content replacement and recommendation for visitors when visiting the monitored website according analysis results of the at least one statistical algorithm.
申请公布号 US2014143012(A1) 申请公布日期 2014.05.22
申请号 US201314086238 申请日期 2013.11.21
申请人 INSIGHTERA LTD. 发明人 ALON MICKEY;TELEM MIKE
分类号 G06Q30/02 主分类号 G06Q30/02
代理机构 代理人
主权项
地址