摘要 |
PROBLEM TO BE SOLVED: To provide an advertisement display control program and advertisement display control method capable of enhancing advertising effectiveness by improving interest of a viewer on advertisement information without inhibiting a screen display which the viewer has originally requested, in a portable terminal such as a smartphone or mobile phone.SOLUTION: An advertisement display control program or an advertisement display control method using the program causes a portable computer terminal to function as main screen display means which displays a web page screen based on web page information received through a communication network on the basis of an input device operation from the outside on a display screen as main display, sub-screen display means which displays a background screen based on the background information in an overlapping manner with the web page information on the display screen, and advertisement activation means which activates the advertisement information on the basis of achievement of an input condition through a predefined sensor. |