发明名称 SYSTEM AND METHOD OF SELECTIVE CHANNEL OR ADVERTISING DELIVERY
摘要 A system that incorporates teachings of the present disclosure may include, for example, a server comprising a memory to store executable instructions and a controller coupled to the memory. The controller, reponsive to executing the instructions, performs operations comprising presenting a graphical user interface enabling selectable advertisements or a selectable channel distribution service for delivery to a set top box, presenting filters for targeted delivery of advertisements to subscriber equipment based on information descriptive of the subscriber, selecting advertisements from an advertising server based on detected selections of advertisements or a detected channel distribution service preference, transmitting a globally unique identifier of the set top box to a billing server, initiating storage of the selectable advertisements at a remote advertisement delivery server, and presenting the selectable advertisements to the set top box. Other embodiments are disclosed.
申请公布号 US2014007160(A1) 申请公布日期 2014.01.02
申请号 US201314016516 申请日期 2013.09.03
申请人 AT&T INTELLECTUAL PROPERTY I, LP 发明人 DEBOIS DEAN;COPPA FRANK;HUFFMAN JAMES D.
分类号 H04N21/81 主分类号 H04N21/81
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