发明名称 |
System for using keyword phrases on a page to provide contextually relevant content to users |
摘要 |
A process is described for assessing the suitability of particular keyword phrases for use in serving contextually relevant content for display on pages of network-accessible sites. In one embodiment, the process involves scoring the key phrases based in part on collected user behavioral data, such as view counts of associated social media content items. A process is also disclosed in which selected keyword phrases on a page are transformed into links that can be selected by a user to view bundled content that is related to such keyword phrases. |
申请公布号 |
US8209333(B2) |
申请公布日期 |
2012.06.26 |
申请号 |
US201113174296 |
申请日期 |
2011.06.30 |
申请人 |
HUBBARD SID J A;STEVENS ROBIN;WORDNETWORKS, INC. |
发明人 |
HUBBARD SID J A;STEVENS ROBIN |
分类号 |
G06F7/00;G06F17/30 |
主分类号 |
G06F7/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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