A reusable greeting card is provided. The reusable greeting card comprises a reusable greeting card body and a holding structure disposed on the greeting card body. The holding structure removable holds a greeting insert at a predetermined location with respect to the reusable greeting card body. The reusable greeting card comprises a unique tracking identifier associated therewith disposed on the reusable greeting card body for being provided to a tracking database. A tracking method enables users of the reusable greeting card to track its reuse.
