A method and system for building an offer of optimal services for a given service or product

摘要

A method of guaranteeing a set of valid additional services or products to offer to a user, which additional services or products are associated with a main service or product, the method comprising: building an affinity matrix of a plurality of additional services and products to attribute an affinity level between each additional service or product with at least one other additional service or product based on the association with the main service or product; determining a coherence level between the additional services or products and the main service or products such that an additional service or product can be marked as valid if the coherence level meets a predetermined level; and generating the set of valid additional services or products to offer to the user based on the affinity level and the coherence level.