A vehicle meter is provided including a dial 10 and light sources provided on the rear face of the dial. A plurality of characters can be arranged on the dial and can be displayed by transmitting light from the light sources (a plurality of LEDs 25) and formed differently from each other in amount of transmitted light. The characters arranged on the dial may be provided with an increased and decreased amount of transmitted light to improve the visibility of the character intended to be emphasized. This makes it easy to visually recognize the entire string of characters in the vehicle meter.
