METHOD AND SYSTEM FOR GENERATING MARKETING INFORMATION

摘要

A marketing information generation method and a system thereof are provided to generate additional interested fields of a personal media operator with regard to a predetermined subject received from a post of personal media, as marketing information. A marketing information generation request for a particular subject is received from a user terminal(100). A keyword for the subject is selected according to the request(110). Among posts of personal media stored in a predetermined DB, a post including the keyword is extracted(120). Associated information between the extracted post and the keyword is generated(130). The associated information is applied to more than one analysis technique to generate marketing information on the subject(140).