| 摘要 |
PROBLEM TO BE SOLVED: To provide driving techniques for a display device that suppresses an adverse influence caused by widening a temperature margin. SOLUTION: A display driver drives a display device having a plurality of display pixels each including an electro-optical layer applied with a driving voltage corresponding to a data voltage and a scanning voltage. The display driver includes: a display device driving means of applying the electro-optical layer with a driving voltage corresponding to either of a first drive mode and a second drive mode differing in ranges of voltage values, the display device driving means having different temperature margins from each other, which are temperature ranges wherein the electro-optical layer can be perform binary display for the first drive mode and the second drive mode; a temperature information input means of inputting temperature distribution information showing a temperature distribution in a display screen being a surface where the plurality of display pixels are arranged in the display device; and an drive mode determining means of determining the drive mode of the display device driving means on the basis of the temperature distribution information. COPYRIGHT: (C)2009,JPO&INPIT
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