| 摘要 |
A method and a system for selling packaged newspaper AD(ADvertisement) combining newspaper AD and a mobile phone page are provided to enable an advertiser to check newspaper AD effect, and modify a position, display time, and a display mode of the AD in real-time by inducing access to the phone page with WINC(Wireless Internet Numbers For Contents) displayed in the newspaper AD, and transferring detail AD contents through the accessed phone page. An AD unit(10) displays a WINC of an advertiser(70), and a mobile terminal(20) accesses a mobile homepage of the advertiser by inputting the WINC displayed in the AD unit. A customer/service database(60) collects/analyzes customer information and service use details of the mobile terminal. A WAP(Wireless Application Protocol)/web server(50) operates an AD homepage connected to the AD by connecting to the customer/service database, provides a real-time monitoring service to the advertiser, and enables the advertiser to modify the AD and an event strategically. A WINC database(40) connects the mobile terminal to the WAP/web server linked with the AD based on a mobile address received from the mobile terminal. A mobile telecom company gateway(30) enables the mobile terminal to connect to the wireless Internet by connecting to the WINC database. |
