摘要 |
The invention relates to advertising. The inventive aromatic advertising stand comprises a visual advertising carrier and is provided with a source of aromatic odours in the form of a tank containing gaseous aromatic substances and/or in the form of a vessel or another reservoir provided with an opening and containing a liquid aromatic substance and/or in the form of a container or a structural element containing a mild or solid aromatic substance. The opening embodied in the liquid aromatic substance vessel is used for extracting said substance therefrom. Said aromatic advertising stand is provided with an odour extracting device and/or with a device for diffusing an odour into a space adjacent thereto. The odour-extracting device is embodied in the form of devices affecting the aromatic substances in such a way that it makes it possible to increase the volatility thereof, to enhance the odour thereof and to modify an odour until a required odour is obtained or to produce an odour from substances which do not release it under normal conditions. The odour-diffusing device is embodied in the form of devices for diffusing an odour in a space adjacent to the aromatic advertising stand. An aromatic signal of the advertising stand accompanying a visual image makes іt possible to attract attention to visual information or to complement said visual information of the odour information stand, or said aromatic signal is used for forming a certain artistic design of advertising effect in combination with a visual information. |