| 摘要 |
<P>PROBLEM TO BE SOLVED: To automatically calculate an advertisement effect of each displayed advertisement content. <P>SOLUTION: A photographing part 11 photographs an area where an advertisement display apparatus 2 is installed and an image recognition information generation part 12 recognizes a face image of a person existing in the photographed area, extracting the viewing direction of the person from the recognized face image and generates face image recognition information by the extracted person's viewing direction and person's coordinate position information in the area. A recognition information processing part 13 measures the number of persons viewing the displayed advertisement contents on the basis of the generated face image recognition information to measure the advertisement effect of the advertisement contents. <P>COPYRIGHT: (C)2008,JPO&INPIT |
