| 摘要 |
Methods and apparatus are described for measuring engagement of a plurality of users with a product. User engagement data are generated representative of interaction with the product by the plurality of users. The user engagement data correspond to a plurality of user engagement variables. A user engagement score is generated for each of the plurality of users. Each user engagement score includes contributions corresponding to at least two of the user engagement variables for the corresponding user. Each contribution is weighted in accordance with at least one correlation among the plurality of user engagement variables.
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