DISTRIBUTION MANAGEMENT SERVER AND CONTENT DISTRIBUTION METHOD

摘要

PROBLEM TO BE SOLVED: To provide a distribution management server and a content distribution method, distributing advertisement image data according with taste of a user downloading specific musical piece data in a state that the advertisement image data are attached to the musical piece data.

SOLUTION: This distribution management server 1 has: a reception part 13 receiving musical piece information selected by a user terminal; a data holding part 30 storing a user attribute that is information related to the user having the user terminal, an enterprise attribute that is information related to an advertisement of an enterprise that is a sponsor providing the advertisement, and a musical piece attribute that is information related to a musical piece; a distribution image decision part 17 comparing the musical piece attribute related to the musical piece received by the reception part, the user attribute, and the enterprise attribute to decide the advertisement image data included in the optimum enterprise attribute; and a transmission part 12 transmitting the musical piece data selected by the user terminal and the advertisement image data decided by the distribution image decision part to the user terminal.

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