| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide a system to provide the elements to be incorporated as advertisement contents by preparing the spaces where the various sensitive elements possessed by the advertisements can be compared and analyzed in analyzing the sensitivity of commercial messages (CM) and deciding the consistency by every brand. <P>SOLUTION: The decision-making in production is supported by mapping the advertisements in the various spaces, mapping the advertisements of the brands desired to be analyzed in the various spaces, and presenting the elements to be incorporated into the advertisements in order to obtain the desired advertisement effects after comparing the characteristics of both undergoing the mapping. <P>COPYRIGHT: (C)2003,JPO |
