摘要 |
<p>A system, method and computer-readable medium for providing customized content, to at least one prospective customer are disclosed. In one embodiment, the method includes the step of creating a personalized portal page (400) in a database by aggregating corporate information relevant to a prospect's business interest. Next, the method directs the personalized portal page (400) to the prospect. Once the prospect accesses the portal (400) and reviews the content, the present system then gathers prospect behavior data. Next, a report (260) based on the prospect behavior data is generated, and then the personalized portal page (400) is modified in response to the behavior data.</p> |