发明名称 |
SYSTEM AND METHOD FOR IMPLEMENTING A LOYALTY PROGRAM INCORPORATING ON-LINE AND OFF-LINE TRANSACTIONS |
摘要 |
A system and method for implementing a loyalty program. Each program has a client providing products and/or services to customers. The client desires to build loyalty relationships with the customers. The customers complete on-line and off-line transactions or behaviors with the client. The program receives information relating to the on-line and off-line transactions or behaviors and issues reward points redeemable for rewards to the customers on the basis of the received information. |
申请公布号 |
WO02071187(A2) |
申请公布日期 |
2002.09.12 |
申请号 |
WO2002US06148 |
申请日期 |
2002.02.28 |
申请人 |
MARITZ INC. |
发明人 |
BUSHOLD, THOMAS, R.;SHIPLEY, MARK, A. |
分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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