发明名称 Method and apparatus for interactive advertising using user responses
摘要 A method and system for incentive based advertisement. Advertising viewers register with an advertising server. The advertising server collects viewer profile data from the advertising viewers. Advertisers describe to the advertising server a profile of an ideal advertising viewer and link advertising content to the profile. A viewer logs on to the system and receives advertising content selected to fit the viewer's profile. The viewer watches the advertising and receives an incentive in the form of an entry into a sweepstakes.
申请公布号 US2002055876(A1) 申请公布日期 2002.05.09
申请号 US20010923829 申请日期 2001.08.07
申请人 GABLER THILO 发明人 GABLER THILO
分类号 G06Q30/00;(IPC1-7):G06F17/60 主分类号 G06Q30/00
代理机构 代理人
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