ANALYTIC DATA CAPTURING AND PROCESSING SYSTEM AND METHOD

摘要

An analytic data capturing and processing system and method are disclosed. The system can include a data collection subsystem including at least one wireless access point for capturing wireless hardware addresses and timestamps and location data from a plurality of mobile devices. A processing subsystem can couple to the data collection subsystem. A storage subsystem may couple to the data collection subsystem and to the processing subsystem for storing the data collected. The data collection subsystem can be configured to capture website data associated with the plurality of mobile devices. The processing subsystem may be configured to scrub and analyze the wireless hardware addresses and timestamps and location data and website data captured to align mobile traffic information and website traffic information and foot traffic information.