发明名称 Methods and systems of advertising based on aggregated information of social networks within geographical locations via a network
摘要 One or more systems, devices, methods, and/or processes described can apply searches and/or filters to data of social networks with respect to one or more geographical locations, geospatial references, location-based contexts, and/or map-based references. One or more social networks can be queried with search and/or filter parameters and one or more geographic locations, and results received from the social network(s) can be based on the search and/or filter parameter(s) and the geographic location(s) and presented to a user on a map or other user interface. Location-based information (e.g., in advertisement, a promotion, a coupon, etc.) can be provided to corresponding computing devices that correspond to one or more results of the one or more queries of the social network media data sources associated with the search region. The location-based information can be provided to the computing device via one or more of a banner advertisement, a text message, a SMS (short message service) message, an email message, a video and an in-application message, among others.
申请公布号 US9626446(B2) 申请公布日期 2017.04.18
申请号 US201213677158 申请日期 2012.11.14
申请人 SNAP TRENDS, INC. 发明人 Burris Brandon C.
分类号 G06F17/30;G06Q50/00;H04W4/02;H04W4/20;H04L29/08 主分类号 G06F17/30
代理机构 Yudell Isidore PLLC 代理人 Yudell Isidore PLLC
主权项 1. A system, comprising: a processor; a network interface, coupled to the processor and coupled to a network; and a memory device coupled to the processor, wherein the memory device stores instructions that are executed by the processor, wherein the processor: compiles a search query comprising at least one search region including a location and search data directed to searching at least one social network Internet site, wherein the search data includes a user profile, wherein the user profile includes at least one of a user name, a user identification, a mobile telephone number, an email address, a physical address, an occupation, a gender, a marital status, a past purchase, an interest, a past transaction, a shoe size, an age, a clothing size, a political affiliation, a monthly income, a yearly income, an employment status, a credit history, a credit rating, an eye color, a hair color, a music genre, and a membership, wherein the at least one social network Internet site has at least one social network media data source storing social network user-provided information provided by a plurality of users to the at least one social network Internet site via a plurality of computing devices at a plurality of locations;provides, via the network, the search query directed to searching the at least one social network Internet site to a social media query system for the at least one social network Internet site;receives, via the network, a plurality of search results from the social media query system, wherein the plurality of search results are related to the location within the at least one search region and the portion of the user profile, wherein the plurality of search results includes social network user-provided information provided to the at least one social network Internet site by one or more users utilizing one or more of the plurality of computing devices from the location during a respective contiguous time period, including a time that the search results are generated, that each of the one or more of the plurality of computing devices has been located within the search region, and further wherein at least one of the plurality of search results is based on, at least, the at least one search region, the search data, the portion of the user profile, and the social network user-provided information provided by the plurality of users to the at least one social network Internet site via the plurality of computing devices at the plurality of locations during the respective contiguous time period, including the time that the search results are generated, that each of the plurality of computing devices has been located within the search region;provides, via the network and directed to each computing device of the one or more of the plurality of computing devices determined to be located at one or more locations within the at least one search region at the time, location-based information that is (i) based on a corresponding at least one search result of the plurality of search results such that each computing device is provided a different location-based information based on the corresponding at least one search result, (ii) related to the location within the at least one search region and includes social network user-provided information provided to the at least one social network Internet site by the one or more users utilizing the one or more of the plurality of computing devices from that location at the time, and (iii) includes at least one of an advertisement, a promotion, and a coupon for a retail entity (a) located at the location where the social network user-provided information related to the plurality of search results was provided to the social network Internet site, and (b) related to the social network user-provided information provided at the location by the plurality of users via the plurality of mobile computing devices to the at least one social network Internet site.
地址 Austin TX US
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