ADVERTISEMENT COORDINATION

摘要

A system is disclosed for serving advertisements to a user of a client device. Based on a user requesting to view an email message in their inbox, the system provides the email message to the user. At least one header field in the header portion of the email message is scanned and data is extracted from at least one header field. The extracted data is delivered to an advertising server, which selects an advertisement that is relevant to the extracted data and delivers the relevant advertisement back to the system. The relevant advertisement is delivered to the user.