| 摘要 |
The present invention discloses an advertisement bidding apparatus and a control method thereof. That is, a reliable receiver group who secures an advertisement effect is determined among receivers who receive an advertisement. Information about the same, as bidding information, is provided to advertisers. Thereby, it can be expected that the advertisers actively participate in the bidding. The advertisement bidding apparatus includes a checking part, a determining part, and a deciding part. |
