Hyper-local content push and pay method for mobile devices

摘要

A method and system for providing hyper-local content push and a billing model is provided. The hyper-local content push (HYPER-LOCAL CONTENT PUSH) advertising system sends the user relevant content that have associated physical visit locations. The system provides relevant content (coupon and advertising) to the mobile devices of users through local hotspot(s) utilizing wireless networking technology (e.g. Wi-Fi), when the user is in the vicinity of or examining locations in the vicinity of a visit location. When the user comes into range of visit locations where the Wi-Fi hotspot(s) have been deployed, associated servers will push content to the user as they traverse the local Wi-Fi zone. The content includes coupons that can be requested by the user client that could include location relevant or on-location specials that are only available to the user by coming into the local hotspot Wi-Fi zone physically and in person. If the user subsequently requests the available coupon of the HYPER-LOCAL CONTENT PUSH system or follows the hyperlinks of provided advertisements, the system provides for billing an advertiser or seller under the assumption that but for the coupon or advertisement; the user would not have visited the visit location and or made a purchase.

主权项

1. A method and system referred to as hyper-local content push system, comprising: at least one mobile processor based host with a client application program, one processor based host with a server application program, wireless network transceivers for both the client and server, software instructions for execution by the processors and other computer components that are configured to, when executed by the client and server: push relevant content, such as coupons, advertising and other information, from the server to the client application of each of a plurality of users in a local geographic area, known as a wireless hotspot, when the user comes into the working proximity of the hotspot.