| 发明名称 |
System and Method for Displaying Search Results |
| 摘要 |
A computer implemented method of presenting search results, the method comprising the steps of receiving a search query from a client; using the search query, searching a first database of pay-per-click display items to generate a set of pay-per-click search results that match the search query; using the search query, searching a second database of cost-per-impression display items to generate a set of cost-per-impression search results that match the search query; sending returned pay-per-click search results, comprising at least a subset of the set of pay-per-click search results, if any, and returned cost-per-impression search results, comprising at least a subset of the set of cost-per-impression search results, if any, to the client. |
| 申请公布号 |
US2016019588(A1) |
申请公布日期 |
2016.01.21 |
| 申请号 |
US201514729337 |
申请日期 |
2015.06.03 |
| 申请人 |
Zakly Inc. |
发明人 |
Wagg Shane L.;Gebhardt Douglas W.;Turner Brian R.;Geralde Greg |
| 分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A computer implemented method of presenting search results, the method comprising:
on a server system having a network search engine which comprises one or more processors, and memory storing one or more programs executed by the one or more processors: receiving a search query from a client computer; using the search query, searching a first database of pay-per-click display items to generate a set of pay-per-click search results that match the search query; using the search query, searching a second database of cost-per-impression display items to generate a set of cost-per-impression search results that match the search query; and sending returned pay-per-click search results, comprising at least a subset of the set of pay-per-click search results, if any, and returned cost-per-impression search results, comprising at least a subset of the set of cost-per-impression search results, if any, to the client computer. |
| 地址 |
Toronto CA |
