System for packaging, processing, and activating a bundled greeting and gift card

摘要

A greeting card stored-value card combinations and methods of forming said combinations are provided. In one embodiment, these combinations include a greeting card comprising means for affixing a stored-value card thereto. These combinations also include a stored-value card affixed to the greeting card. A single identifier, such as a Stock-Keeping Unit (SKU) or a Universal Product Code (UPC), is assigned to the bundle that uniquely identifies the bundled greeting card and stored-value card. The single identifier provides identification means allowing the stored-value card to be activated. A single capture of the single identifier enables the customer to both purchase the greeting card stored-value card combination product as well as to activate the store-value card.

主权项

1. A greeting card stored-value card combination product, comprising:
a greeting card; a stored-value card; a means for affixing the stored-value card to the greeting card; a card identifier uniquely identifying the stored-value card, wherein, upon capture by a point of sale terminal, the card identifier provides a means for activating the stored-value card; and a bundled identifier encoded on at least one of the greeting card and the stored-value card, wherein, upon capture by the point of sale terminal, the bundled identifier identifies the combination of the greeting card and the stored-value card, the greeting card, and the stored-value card for purchase of the combination product, and wherein the bundled identifier comprises information uniquely identifying a greeting card issuer and a stored-value card issuer.