One-click segmentation definition

摘要

A system displays and filters reports including website vitiation data in response to receiving user input. The system allows users to launch various reports onto a workspace and filter the entire result set by selected criteria. The system allows the user to specify and configure segments while viewing reports, simply by clicking next to the desired criteria within the report alone or in combination with various keyboard functions. Filtered reports can be further adjusted per additional filters and criteria. The results are returned virtually instantaneously, enabling users to analyze the effects of combinations of factors.

主权项

1. A computer-implemented method for filtering a plurality of reports on website visitation data, the method comprising:
concurrently displaying a plurality of reports of the website visitation data, each associated with one or more respective segmentation criteria, wherein for each of the plurality of defined reports, displaying comprises:
segmenting the website visitation data into one or more segments according to the segmentation criteria associated with the report, wherein each segment is defined by a respective one of the one or more segmentation criteria associated with the report; andfor each of the segments, displaying an indication of the segmentation criterion and a respective value for a given metric for the segment; receiving a first user input selecting one of the segmentation criteria associated with one of the plurality of reports, and in response to said receiving, automatically filtering the plurality of displayed reports according to the selected segmentation criterion, the filtering comprising:
determining the segment of the website visitation data defined by the selected segmentation criterion; andfor each of the plurality of reports, displaying a filtered version of the report, the filtered version of the report corresponding to the determined segment of the website visitation data and not to portions of the visitation data not in the determined segment, wherein for each report, displaying the filtered version comprises:segmenting the determined segment into one or more sub-segments each defined by a respective one of the one or more segmentation criteria associated with the report; andfor each of the sub-segments, displaying an indication of the segmentation criterion and a respective value of the given metric for the sub-segment of the determined segment.