REPORTING MOBILE APPLICATION ACTIONS

摘要

Methods and systems for reporting mobile application conversions are provided. The methods and systems described herein enable a producer of a mobile app to facilitate the transmission of action notifications to a plurality of mobile advertising networks through the transmission of a single action notification to an action reporting system. The action reporting system, in turn, translates the action notification, into one or more distinct action notifications recognizable and executable by one or more respective advertising networks which an app producer has previously identified as recipients of action notifications.

主权项

1. A computer-implemented method for reporting actions relating to computer-executable applications advertised by a first mobile advertising network, the method implemented using a first computing device coupled to a memory device, the method comprising:
receiving, at the first computing device, an indication that a first mobile advertising network is advertising a promoted application on a second computing device; receiving, at the first computing device, an action notification indicating that the promoted application has been downloaded by the second computing device, wherein the action notification is in a first format; storing, in the memory device, rules for translating the action notification from the first format to a second format, wherein the second format is associated with the first mobile advertising network; translating, by the first computing device, the action notification from the first format to the second format; transmitting the action notification in the second format from the first computing device to the first mobile advertising network.