BUY NOW OPTION FROM MAP VIEW

摘要

Product search results may be presented to a user via a map view, with merchants selling a selected product displayed on a map. A buy now button may be displayed for a merchant within the map view, allowing the user to execute a purchase transaction directly from the map view.

主权项

1. A method of presenting product search results, the method comprising:
receiving a search query from a client device; obtaining search results corresponding to the search query, each search result identifying a merchant; retrieving merchant information from a merchant database for one or more of the identified merchants from the search results; and forming a web page presenting the search results in a map view, wherein the map view includes a selectable location and a buy now button for each search result, wherein the buy now button is formed using the merchant information for the merchant identified for the corresponding search result and, when selected, causes a purchase transaction to be initiated on a merchant web site.