METHOD AND APPARATUS FOR PROVIDING ADVERTISEMENT

摘要

A method and apparatus for providing an advertisement based on a user input that is input from a touch keypad of a mobile terminal, the method including: extracting a key word from input content based on a predetermined key word table; obtaining an advertisement corresponding to the extracted key word, from a server by using the extracted key word; and providing the advertisement obtained from the server in a predetermined portion of a keypad input area of a screen of the terminal.