发明名称 AD-HOC USER AND DEVICE ENGAGEMENT PLATFORM
摘要 A local engagement system is described herein that leverages devices people commonly carry with them to dynamically engage them based on their locations and/or activities. One goal of the above referenced system is to leverage the power of the various devices present while providing the audience with a chance to better engage and participate with each other. A side benefit is additional opportunities to market products and services in new and exciting ways. The system includes a presentation component at the event or venue that links to existing systems, a web interface, and optional individual client applications for the devices. Thus, the local engagement system provides a highly engaging experience to people that might otherwise be idle and provides an enhanced opportunity for advertisers or educators to reach the people and give them something entertaining to do.
申请公布号 US2013157693(A1) 申请公布日期 2013.06.20
申请号 US201113330679 申请日期 2011.12.20
申请人 MERCURI MARC E.;TISDALE JAMES O.;MICROSOFT CORPORATION 发明人 MERCURI MARC E.;TISDALE JAMES O.
分类号 H04W4/02 主分类号 H04W4/02
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