| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide a system and a method of providing a personalized service reducing a construction cost of a media ID storage and reducing a service load of a media ID server to support many users at the same time by generating a media ID for broadcasting contents during delivering in real time in the media ID server and comparing and identifying the contents in a user's mobile device instead of the media ID server. <P>SOLUTION: A mobile device for a personalized service includes: a media receiving unit acquiring broadcasting contents during expressing in a broadcast viewing terminal device; and a comparing unit generating a media ID based on the broadcasting contents acquired in the media receiving unit, comparing the generated media ID with a media ID in a media ID list received from a media ID server to identify a channel ID, and transmitting a personalized service request message including the identified channel ID and a user ID to a personalized information providing server to request a personalized service. <P>COPYRIGHT: (C)2012,JPO&INPIT |
