摘要 |
<P>PROBLEM TO BE SOLVED: To make a user sufficiently have acquisition willingness of a coupon by accumulating points to coupon acquisition with a novel feeling such that the user raises the coupon. <P>SOLUTION: This site management server 40 issuing a coupon to a user terminal 60 accessing a Web site 21, divides the number of acquisition points necessary to acquire the coupon into a plurality of stages, stores a plurality of kinds of character images changing correspondingly to each stage in a character image database 52, imparts a point, based on prescribed access operation to the Web site 21 by the user terminal 60, accumulates the imparted points in each user terminal 60, acquires a character image corresponding to the number of the accumulated acquisition points from the character image database 52, based on the access operation from the user terminal 60, and displays it in a user-dedicated page on the Web site 21 in place of direct display of the number of the acquisition points. <P>COPYRIGHT: (C)2011,JPO&INPIT |