发明名称 A SYSTEM FOR DETECTING USABILITY PROBLEMS OF USERS WHILE USING THEIR MOBILE DEVICES
摘要 A system for detecting and solving usability problems of users while using their mobile devices, which comprises an interception module at the user's side, for tracking the user's activities and interaction with applications, for generating session data that is stored in a session database; a server that receives the tracked session data for performing intelligent analysis used to enhance usability of application, and for carrying out smart targeted marketing; a service introduction module at the user's side, for providing data about relevant services to the user, in response to the data collected about the user's activities and according to pre-defined user and task models; an on-line help module, for providing in context online help to the user, in response to the data collected about the user's activities; an intention prediction module, activated by the Service introduction and on-line help modules, for predicting the intention of the user; a user analytics module for performing intelligent user segmentations; a usability problem detection module, for providing insights about the user interactions by using an error pattern detection process; a marketing analytics module, for performing intelligent marketing based on active data-mining by activating the Service introduction module that promotes the applications to the user at the client side and collects feedback; an error patterns module, activated by the usability problem detector, for analyzing the session data that was collected from the users and for identifying patterns of problems that users repeatedly face and a task modeler at the backend, for modeling applications and for generating task models of applications.
申请公布号 IL204652(D0) 申请公布日期 2010.11.30
申请号 IL20100204652 申请日期 2010.03.22
申请人 BEN GURION UNIVERSITY OF THE NEGEV RESEARCH AND DEVELOPMENT AUTHORITY 发明人
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