摘要 |
<P>PROBLEM TO BE SOLVED: To provide a method and system for providing relevant advertisements. <P>SOLUTION: The method improves relevance to user's concern about the advertisement. According to one embodiment, content of a web page is analyzed to determine a list for display related on one or more car topics relevant to the web page. The advertisement is taken as relevant to the web page when the advertisement is relevant to a keyword belonging to the list for display related on one or more topics, and one or more these relevant advertisements are provided for rendering of connecting to the web page or relevant web page. <P>COPYRIGHT: (C)2009,JPO&INPIT |