摘要 |
<P>PROBLEM TO BE SOLVED: To provide a point management apparatus that can attract members' attention to advertising. <P>SOLUTION: When receiving: a membership card ID received by a card unit; an advertising ID of advertising information displayed at the card unit; and an operation flag representing whether or not a particular operation has been received at the display of the advertising information, the point management apparatus awards a display point size of advertising points set to the advertising information of the advertising ID (Sb32) and, on condition that the operation flag is 1 (representing that the particular operation has been received), awards an operation point size of advertising points set to the advertising information of the advertising ID (Sb36), and then adds the awarded advertising points to cumulative points managed in association with the membership card ID (Sb39). <P>COPYRIGHT: (C)2009,JPO&INPIT |