发明名称 MECHANISM FOR RENDERING ADVERTISING OBJECTS INTO FEATURED CONTENT
摘要 Advertisements may be inserted into a streaming video at an intermediary system by receiving a data stream including a video content selection having scenes configured to accommodate insertion of advertising objects, identifying an advertising descriptor based on characteristics of a scene within the data stream, selecting an advertising object based on the identified advertising descriptor, modifying the video content selection by inserting the advertising object in the data stream such that the advertising object is integrated into a scene of the video content selection, where an image scene of the video content selection is modified to integrate and enable visual display of content from within the scene of the video content selection and the advertising object concurrently, and transmitting the content selection to a recipient.
申请公布号 US2008046920(A1) 申请公布日期 2008.02.21
申请号 US20060462565 申请日期 2006.08.04
申请人 AOL LLC 发明人 BILL DAVID S.
分类号 H04N7/025;H04N7/10 主分类号 H04N7/025
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