| 摘要 |
A method for dynamically optimizing the conversion rate of a solicitation over time, the method including selecting a presentation factor in a solicitation, creating at least two versions of the solicitation by varying the factor, determining a conversion rate for each of the versions, presenting one of the versions having the highest conversion rate at a first presentation rate, presenting the other of the versions having the lowest conversion rate at a second presentation rate that is lower than the first presentation rate, and varying any of the presentation rates responsive to a change in the conversion rate of any of the versions.
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