发明名称 |
Dynamic selection of groups of outbound marketing events |
摘要 |
A database system and method for ordering marketing events for offering to candidates. The database system comprises a first database structure storing a first list identifying marketing events, a second database structure storing a second list of candidates, and a database manager software application stored on a computer readable medium. The database manager software application comprises a grouping tool and an optimization tool. The marketing events from the first list are divided into a first plurality of groups. The grouping tool is for dividing candidates from the second list into a second plurality of groups and matching a first group from first plurality of groups with a second group from the second plurality of groups. The optimization tool is for optimizing and sorting the marketing events from the first group for all candidates from the second group.
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申请公布号 |
US2006253315(A1) |
申请公布日期 |
2006.11.09 |
申请号 |
US20050121234 |
申请日期 |
2005.05.03 |
申请人 |
INTERNATIONAL BUSINESS MACHINES CORPORATION |
发明人 |
RAMSEY MARK S.;SELBY DAVID A. |
分类号 |
G06F17/30 |
主分类号 |
G06F17/30 |
代理机构 |
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地址 |
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