| 摘要 |
The present invention relates to an Internet advertising method and system, which provide the advertisements of enterprises to a plurality of clients in an Internet environment in which the clients can access a server for providing online services through terminals capable of performing Internet communication, and exchange data with the server. The Internet advertising method using a Web page according to the present invention is performed between a Web server and a client terminal in the Internet. The Internet advertising method includes an advertisement location searching step of searching a Web page transmitted from the Web server to the client terminal for a location into which new advertising content is to be inserted, a space information identification step of identifying a size and coordinates of a found location, an advertising content searching step of searching for new advertising content corresponding to the identified location size and coordinates, and a Web page editing step of inserting found new advertising content into the location.
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