| 摘要 |
PROBLEM TO BE SOLVED: To solve such a problem that, although a fashion is likely to be brought about by mouth-to-mouth communications, a methodology to utilize it for marketing on a network has not been conventionally found. SOLUTION: This schedule communication system 10 is provided with a client side schedule communication equipment 14 and a server side schedule communication equipment 38. The server side schedule communication equipment 38 transmits a schedule and advertisements based on the personal information of a user to the user. At the time of getting interested in the advertisements distributed to the user himself or herself, the user is able to re-transmit the advertisements to his or her friends or the like. When the advertisements are re-transmitted, this is counted as 'mouth-to-mouth communication', and used for the generation of charging information. |
