摘要 |
An automated system (10) is provided for selecting an initial computer reservation system. The system (10) includes a database (12) which stores data relating to each computer reservation system (30) utilized by a travel agency. The database (12) also contains one or more informational portfolios that can be used to determine the computer reservation system preferences of various parties, such as, for example, an individual traveler, a business entity employing the traveler, and the travel agency. In response to travel request information received from a customer, the system (10) automatically retrieves data/information from the database (12) and determines a target computer reservation system which most likely will be used to book travel arrangements. Consequently, the system (10) optimizes the hits-to-bookings ratio for each computer reservation system (30) utilized by the travel agency.
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