ELECTRONIC COMMERCE METHOD USING SUBWAY BROADCASTING SYSTEM

摘要

PURPOSE: An electronic commerce method using a subway broadcasting system is provided to reflect directly the effect of advertisement on sales by connecting a purchaser to a sales server or a sales ARS(Automatic Response Service) to purchase a product immediately on watching an advertisement broadcasting. CONSTITUTION: A purchaser connects to a sales server(10) by using a network computer(21) or a web phone(22) through a network or connects to sales ARS(12) by using a wire telephone(23) or a wireless mobile telephone(24) through a communication network. The sales server(10) is connected with a card company server(31), a bank server(32), and a communication company server(33) for settlement of a product through the wire/wireless networks. A subway broadcasting system(11) and the sales server(10) share an ID(Identification) and a specific number of the product being broadcast. When the settlement is certificated, the sales server(10) connects to a delivery company server(34) and transmits information necessary to the delivery of product. The delivery company delivers the product to the purchaser based on the information transmitted.